I am a hyperactive and enthusiastic person, both attributes that I channel effectively in the professional workplace! Those who have worked with me appreciate that I use that enthusiasm to create a really productive environment and I strive to do that with every project I'm assigned to. Advertising has been my passion for as long as I can remember. As a storyteller, I needed to find a way to tap into my creative side and thus I am here. I would love to speak to you about what stories we can create around the brands that your agency works on.
What fascinates me about the advertising world?
By telling a story simply, advertising has the potential to hit the right chord and to win the hearts of their audience. A campaign can transform the trajectory of a brand narrative and can change people's lives for the better. That's the power of advertising.
Favourite advertisement and why?
Colgate - Smiles Find A Way
It's Colgate's print ad, Smiles Find A Way, which I love the most. The advertisement describes what life has been like for people since the pandemic. Wearing a face covering mask is the new norm, through which we cannot see what someone is thinking or feeling. With various big and small moments, Colgate showed that even when the face-covering mask is on, people still find a way to smile.